Take your website to the next level with search engine and conversion optimised copy
Our team of website copywriters can help you…
How? By combining strategy and creativity to craft your message in a way that gets results.
Our Copywriting Process
Our copywriting approach is not about guesswork. Nor do we simply sprinkle in a few SEO keywords or conversion strategies.
Rather, we have a proven process that combines (a lot of) research with the principles of search engine optimisation, marketing, and copywriting to win the hearts of your prospects.
Our Team – Led by the Founders of Tales
Hi, I’m Helena, and I’ve been writing ever since I started pushing crayons around a scrapbook in my kindergarten days.
Since then I have written hundreds if not thousands of pieces.
I’ve written books, scientific journal articles, magazine articles, academic theses (1 x Bachelor’s, 2 x Master’s and 1 PhD, to be precise), advertising materials, reports, email campaigns, and websites.
Many, many websites.
In this time, I’ve learned a thing or two about what works and what doesn’t.
I’ve learned that writing for the internet is a totally different gig than writing offline, and I’ve learned what it takes to stand out online.
I’m also a tad bit of a nerd (and a scientist), which is why I’ve paired my practical writing experience with experiments, data analytics, user testing, and constant research and development to be at the top of my game.
It’s my mission to distil this experience and expertise into useful and digestible chunks, so I can help solopreneurs and businesses nail their message, build trust and authority, and stand out online.
SEO / CRO Copywriting
Content and Design
Hi, I’m Isabella, and I combine the strengths of the fields of Marketing, Language and Academia to craft content that represents and boosts your business.
Aside from research for content strategy and SEO/CRO Copywriting, I also have a strong focus on design – from logos and business cards to entire company brand designs – which compliments the power of the written communication so elegantly.
Are you ready to team up and take your business to the next level?
Why Choose Us?
Because you deserve more than just a great copywriter…
We’re Helena and Isabella, sisters and best friends. Not to mention partners in crime (figuratively speaking, of course) since as long as we can remember.
While at University in the quaint little town of Salzburg in Austria, we realised the importance of clear and compelling written communication. And that this is something many people struggle with (it was, in fact, our job to turn the academic gibberish into readable texts even back then).
While we were still in the process of wrapping up our MSc degrees and writing and proofreading academic texts, we realised just how much marketing, academia and content- and copywriting can benefit from each other. That was probably around the time the idea of Tales first reared its head.
That was our aha moment – let’s combine the benefits of quality research with the principles of marketing and copywriting to create truly outstanding texts that fulfil their purpose.
And now, many years on, here we are, doing just that. But we never stop learning, never stop exploring, never stop questioning and always seek to further refine and hone our skills and methodologies, because let’s face it, we’re still nerdy scientists at heart.