If your website isn’t converting well, it’s a good idea to check your website for crucial mistakes that get in the way of conversion. In this video, we break down how to self-audit your website and what to look for.
How to create content that supports every stage of the customer journey (and generate better leads in the process)
Content plays a big role in your customer journey. Find out how to leverage it to create a seamless journey from acquisition to conversion.
A compelling customer journey is key to engagement & conversion. Follow this easy 5-step system to guide users from acquisition to conversion
Let your happy clients speak for you – Effective testimonials can be the social proof that prospective clients need to make a purchase decision. Are you using them wisely?
Why Haven’t Marketers Been Told These Facts?
Part 1: Reading Gravity: Where to Place Important Information
Why Haven’t Marketers Been Told These Facts? If you’re in business, like I am, it’s a matter of (your business’s) life and death that what you write is read by…