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Invest in Professional Website Copy That Pays For Itself - Many Times Over

The words on your website have a pretty big job to do. Get them wrong, and the likelihood of prospects finding your site and hitting the “Buy Now” or “Contact Us” button plummets toward sub-zero.

You see, those very words are responsible for telling Google what your site is about and that is crucial for your search engine optimisation (SEO). If Google can’t find your site (or doesn’t consider it rank-worthy), chances are you won’t get found by the people who need you either.

And even if you do get found, you still need to engage your audience with the right message, and inspire them to take action by elegantly highlighting what’s in it for them. (No, that doesn’t mean hitting them over the head with a sales pitch).

That’s why we use data, market research, and real customer feedback to write SEO-friendly website copy that converts casual visitors into eager customers. 

The result? When we write your website copy, it literally pays for itself – many times over!

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Website Copywriting Packages

You have a personality. So does your brand.

We work with you to capture and share that personality in a way that connects with your audience and makes you stand out from the sea of same

  • 60-minute consulting session
  • 2 pages of SEO-friendly content
  • 2 rounds of revisions
  • Professional proofreading
  • 60-minute consulting session
  • Keyword research
  • 6 pages of SEO-friendly content
  • Conversion optimised layout
  • 2 rounds of revisions
  • Professional proofreading
  • 2 custom infographics
  • 6 title tags & meta-descriptions

Optimise For Conversion, Not Just Clicks!

Because traffic alone won’t make you sales

While many businesses appreciate the value of SEO, far fewer consider the crucial role of conversions in their website’s success.

In fact – for most websites – 97% of visitors leave within ten seconds (and never come back!) because of costly mistakes in the way of conversion. That’s money left on the table.

But it doesn’t have to be that way. There are proven strategies to increasing your site’s conversion rate and many of them hinge on your message and copy.

That’s why we use data-driven conversion copywriting (that seamlessly integrates your SEO keywords) to get your website visitors to take action. So you can increase your revenue while spending the same (or even less) on your marketing.

It’s much easier to double your business by doubling your conversion rate than by doubling your traffic

– Jeff Eisenberg

Your Website is the Heart of Your Digital Marketing Strategy

It should be engineered for SEO and conversions

Infographic Showing The Cycle Of Conversion And SEO Copywriting
Steve McKenzie ProColour Painting

Steve McKenzie, Owner of ProColour Painting

Helena took care of everything from an initial planning meeting, researching the best content in the painting industry, tone and delivery and liaising with my web hosting providers to have the new website up and running in no time. What I now have is a very polished, customer focused website with content designed to deliver more customers that is now ranking on the first page of Google searches. I would highly recommend Helena and her team.

How Does it Work?

Our full website copywriting packages include . . .

Step 1 - Learning & Discovery

AKA the “getting to know you” part

What you get…

  • A comprehensive briefing session where we get to know you and your brand
  • Strategic guidance to help you crystallise your message, value proposition, and target audience
  • Consulting & advice about which pages to include and how to structure them
  • Tone-of-voice guidance to help you find and specify your brand’s unique and authentic tone of voice
Step 2 - Research Deep-Dive

AKA the “nerdy” part

What we do…

  • Keyword research to come up with a SEO keyword strategy that gets your site found
  • Voice of customer research to give your audience a true sense of “YES! They get me!”
  • Review mining for themes and objections to help us connect with your audience and obliterate any objections
  • Competitor analysis to find the weak spots in your competitors’ strategy to help you come out on top
Step 3 - Drafting and Wireframing

AKA the “creative” part

What you get…

  • Recommended site map reflecting how your key messages will be organised
  • SEO friendly website copy that’s engineered for conversion based on real data & insights
  • Copy presented in a conversion-driven layout to ensure that it works with your design in the best way possible
  • Visual direction & fully licensed graphic elements like images and icons that match your brand
Step 4 - Tweaking to Perfection

AKA the “perfectionist” part

What you get…

  • Up to two rounds of revision (if necessary) based on your feedback of the draft copy
  • Sizzling red-hot conversion-driven copy that you can take straight to your web designer to make it live ASAP
  • Tweaks to fit your design (if necessary) once your web designer has your site ready for review
  • A successful website that supports your business goals with a consistent flow of traffic, leads, and conversions
Didn't find what you're looking for?

Perhaps you’re revamping an existing site and want to add some brand personality and SEO-sizzle? Or you need a critical pair of eyeballs cast over your draft copy before it goes live?

No two projects are the same, and we can help with a range of marketing services, including

On-page SEO
Developing your message and USP
Brand tone of voice guidelines
Website copywriting
Content marketing

Book in for a free 30-minute consultation to discuss your needs, and we’ll create a custom package – just for you.

Discover Our Work
Google Rating
Based on 36 reviews
Google Rating
Based on 36 reviews
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