The Client’s Vision
After growing rapidly in their first few years in business, the team behind iClick decided it was time to revamp their website to keep pace with their business. They wanted future-oriented web copy that reflects their brand and will help them reach their business goals for years to come.
How We Brought It To Life
Our first step was to understand the client’s audience and what they value in a company like iClick. After building a customer avatar, collecting voice of customer data, and conducting keyword research, we came up with a clear plan to structure and write search engine and conversion focused website copy.